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Holidays 2015

Holiday Season 2015: It’s a Festive Flashback!

December 21, 2015

What provides more holiday cheer than a 1970’s-style office party with your friends at Kinetic?

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Marketers today must develop detailed buyer personas and deliver content to meet the needs of these specific customer types

Demographics in Decline

December 9, 2015

Unpredictable customer behavior forces marketers to dig deeper

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Memorable Campaigns Help Differentiate Insurers

December 2, 2015

Think about some of the more memorable advertising campaigns you’ve seen. Chances are they come from industries where differentiation isn’t easily achieved.

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Kinetic Supports So. Carolina Flood Cleanup

November 17, 2015

Brian’s Wilshire Boulevard Temple Disaster Response Team is once again helping a local community recover from a natural disaster.

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Racing to Get Ready for Art of Marketing

November 11, 2015

In August, Kinetic got involved in a big way with the San Diego chapter of the American Marketing Association.

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Brands We Love, Vol. 1: Vespa

October 7, 2015

There’s nothing wrong with marketers and designers finding inspiration in the work of the world’s best brands. In fact, it’s a best practice.

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Canadian Blood Services

Canadian Blood Services’ Tagline Leaves Lasting Impression

October 1, 2015

If you live in or visit Canada, you’ll see and hear lots of advertisements for Canadian Blood Services, Canada’s national blood bank.

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Achtung! Rough Road Ahead for Volkswagen

September 23, 2015

The auto industry was stunned this week when it was announced that Volkswagen had used software to fool emissions tests.

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Billboard Makes a Case for Provocative Advertising

September 15, 2015

We’ve all heard it a million times: sex sells. And if it weren’t true, sex wouldn’t find its way into marketing campaigns as frequently as it does.

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No Email Signature? You’re Missing Out!

September 11, 2015

Many people completely overlook the marketing opportunity their emails present.

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